Today, i’m going to introduce you one of the largest agri-food companies in Finland: Fazer group.
This chocolate is so good !
Created by Karl Fazer in 1891, it was originally located in downtown Helsinki. Today it employs over 10,000 people in Finland, Sweden, Norway, Denmark, the Baltic States, the United Kingdom and Russia.
The most noticable product of Fazer is the “Fazer blue milk chocolate”. In supermarkets, you can see tons of chocolate, everywhere. In fact, Finnish people love chocolate, they are the 6th largest chocolate eaters in the world, they eat 7.2 kg of chocolate per head per year ! (In comparaison, in France we are at 6.7 kg)
Furthermore, Fazer owns more than 65% of chocolate market share in Finland!
Its production is now divided into four sections:
- Fazer Amica, a chain of restaurants as I said in my previous post;
- A chain of bakeries;
- Candyking, a chain of candy stores and other sweets;
- Fazer Café, a chain of cafes, whose main establishment is in Helsinki.
Well, eat chocolate, it’s good for you !
Arthur Leblais
